Helmets for India is a charity initiative to change safety situation and culture for motorcyclists in India.


During his last TV production in India in 2018, the initiator of Helmets for India, Niels-Peter Jensen was appalled to see that most people riding scooters and motorcycles through the craziest traffic in the world don’t wear helmets. Especially women and kids who make up most of the pillion riders, push through crowded traffic, in which there is little safety regulation or policing. Witnessing a two wheeler accident involving a small kid marked Niels profoundly.


As a father and a biker, he felt compelled to do something that would help bring about a change. After many discussions with the locals and with his friends in India and abroad, the idea for ‘HELMETS FOR INDIA’ was born and with the support of a like-minded team the project become reality - Safe ride for everyone, everywhere!

When I came to India for the first time in 2018, I completely fell in love with this amazing country. There’s an energy here that can not be found anywhere else on this globe. From the bustling, intense streets of mumbai to the small fishing villages along the coast, everywhere is this same posititve energy, which is really unique and infectious. 


Today I call India my second home and I will not stop this project till I see a change!


Let´s unite and make a change!



The safety requirements for two wheelers in India are still catastrophic and the statistics shocking.

India has reported the most traffic deaths worldwide which includes 327 motorcycle deaths each day.

Not surprisingly, most motorcycle deaths are a result of head injuries. Wearing a motorcycle helmet securely can reduce the risk of death by 40% and the risk of heavy head injury by 70%.


(Based on WHO Global Status Report on Road Safety 2018)


Helmets for India will use the power of art to globally unite the motorcycle community to raise awareness for the cause to educate the people about wearing a helmet securely and giveaway helmets to people in need! 

Safe ride for everyone, everywhere!

In the long term, HFI will collaborate with

non-profits in India working to improve road safety and help bring about a change in the perception of wearing a helmet.


#helmetsarecool #helmetsasafelives